From newsletter to blog

Our blog has been up a little while now, and as planned it’s here to stay. We felt it would be the right thing to do to tell you a little more about why we stopped with the newsletter. And why we chose to present you our news through a blog instead.

What started the newsletter

The TSM Newsletter was intended as a medium for communication and engagement. We needed a way to reach out to our users in our own way, with our own words. That’s exactly what the newsletter was. A way for us to tell you what was happening, no matter if it was about TSM, or something else in the goldmaking community.

Why we’re choosing a blog now

But as with all things, improvement is always possible. Over time, we learned that a monthly newsletter has its constraints. News is quickly old if covered somewhere else, and there wasn’t much TSM specific news that fitted a monthly newsletter setup.
For a while, newsletter became a chore to make, rather than an outlet for us. Don’t misunderstand; it was still fun. It just didn’t feel like we were doing what we set out to do. We came to realize that for what we had in mind, we needed something less strictly scheduled, something like a blog.
The blog will allow us to send out information and interesting stuff the moment we have it, rather than having to wait for the next ‘scheduled moment’. It will allow us even more freedom with the topics we choose, because there will be categories. You can find the news you find interesting, while easily skimming over others that don’t quite tickle your fancy.

Where to find old newsletters

Sometimes it can be fun to read something old. To remember how things were, or a funny thing that happened way back. We’ve always kept the newsletters text somewhere, because of those very reasons. We’ve collected them all and set up this page for you, where you can find links to all of our old newsletters.

Hello, World!

Greetings to you all!

We’d hereby like to welcome you to our brand-new blog! We hope you’re pleasantly surprised by this sudden new part of our website!

At the start of 2016, we started with the TSM Newsletter. There were a lot of things we wanted to talk about. We felt that by setting something new, we would create better community engagement. We would be able to tell you exactly what we wanted.

Since then we’ve sent a newsletter every month. It’s been a blast to see so many of you sign up. Watching your opens and clicks gave us a lot of insight into what’s interesting.

Recently we’ve been looking how we can improve all this. We want to bring you news quicker, and on a wider variety of topics. At the same time we don’t want to bury you under content that doesn’t interest you.

That’s why we’ve set up this blog. We’ll let you know about developments as they happen. We’ll give you a wider variety of topics, while also making TSM news easier to find.

The blog is very new, and we’re going to be trying our best to get everything right. But please bear in mind that we might need to change a thing or two in the future. We’d like the blog to be an interesting place. Both for us, and for you.

Please let us know what you think!